How the Seventh Resource got the world thinking differently about waste

31st May 2018 by Belinda Hallworth

In July 2017 the Bureau of International Recycling (BIR) appointed Flagship Consulting to devise the strategy, creative and roll-out plans for the worlds first ever Global Recycling Day which launched on 18th March 2018.


With BIR, we have created a video to showcase the story of Global Recycling Day which you can see by clicking on the link below:

And we dive into a little more detail in our written case study, which you can read in full by clicking on the PDF below:


In their 2017 Annual Report, published in May 2018, BIR wrote:

“With its experience and first-class expertise, the outstanding communications and PR firm Flagship Consulting cemented the foundations on which this massive project was built.  It was inspirational to work with their dedicated team and to follow their leading in developing a complex international strategy with the ultimate aim of celebrating, on 18 March 2018, a day entirely dedicated to recycling, and this in all parts of the world.”


It has been an incredible project to work on, and we look ahead to 2019 with great excitement.


If you would like to speak to us about how we can work with you to transform your communications, please get in touch with Sophy Norris on 0207 680 7104 or


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